The Difference Between Resell Rights, Private Label Rights, and Master Resell Rights

June 25, 2009

By Jenny

In the beginning the difference between all the different “rights” of digital products threw me off. They really are not difficult to understand but without anyone to explain them the research could be a bit time consuming. For that reason I have outlined below what I have learned about different “rights” of digital products.

Basic Resell Rights You can resell the digital product but you cannot transfer the rights therefore your customers cannot resell the product.

Master Resell Rights – MRR You can resell the digital product as well as allow the customer to resell the product.

Private Resell Rights – PLR With Private Resell Rights Products you can often rebrand the product with your name and edit the content. They are usually more expensive to purchase as well.

Similar to Private Label Rights are Rebranding Rights. The difference is that with rebranding rights you may be limited in how much you can edit within the digital product.

Lastly, there are products with Giveaway Rights these products usually are not good to sell, can be given away for free, and can be good for lead collecting. By knowing these rights you can see how powerful they can be towards your online career and marketing efforts. However, I believe nothing is better then having your own digital product.

Popularity: 1% [?]